Generally the forces that disagree with us have a wealth of monetary resources at their feet. They can pour money into TV ads, into billboards and in reaching the powerful to support their aims and messages. What do we have to compare to change the way people think on our issues?
This question resurfaced while I was watching this article on the Rachel Maddow show. In describing the Republican attack on the rights to abused women who have come to the US via marriage (and whose visas depended on this relationship), she outlines the relationship between the owners of sites that advertise mail order brides (who this law helps) and the groups who are lobbying to repeal the law. Half way through the piece, I began to consider again about the impact that money has on building support for campaigns coupled with a focus on slogans, messages and polling.
It might not be controversial to hear that as an organiser I’m passionate about building grassroots activism. Enabling and empowering people to have a say it what affects them and how they would like to shape the world is a really important part of what we do here at the Organising Academy.









